International Journal of Sport Communication Volume 1, Issue 4 (December 2008)
- Scholarly Commentary
- Sport Sponsorship, Internal Communications, and Human Resource Management: An Exploratory Assessment of Potential Future Research
Lilian Pichot, Gary Tribou, Norm O'Reilly
- Sport Communication Education in China: An Analysis of the Growth and Status of Academic Study Related to Sport Media
Huan Yu Xiao, Andrea N. Eagleman
- Demographics and Usage Profiles of Users of College Sport Message Boards
Galen Clavio
- Student Commentary
- Public Perceptions of Steroid Use in Sport: Contextualizing Communication Efforts
Amy B. Becker, Dietram A. Scheufele
- Industry Interview
- Interview With John Humenik, Executive Director of the College Sports Information Directors of America
G. Clayton Stoldt
- Original Research
- For the Cinderella of the New South, the Shoe Just Didn’t Fit: The “Most Exceptional” Games of 1996
Nancy Rivenburgh
- Basketball and Cultural Representations in the Media: An Analysis of the French Sport Magazine Maxi Basket
Christian Vivier, Brice Monier, Lois Rose
- Legal Case Brief
- Johnston v.Tampa Sports Authority, 530 F.3d 1320 (11th Cir. 2008)
John D. McMillen
- Case Study
- A Case-Study Analysis of NCAA Division I Women’s Basketball Tournament Broadcasts: Educational or Commercial Activity?
Richard M. Southall, Mark S. Nagel
- Book Reviews
- Review of Sport Marketing: A Canadian Perspective
Frank Pons
- Review of Sport and the Media: Managing the Nexus
E. Newton Jackson, Jr.
- Review of The Economics of Sports Broadcasting
Ryan M. Brewer
- Annual Indexes
- Author Index and Guest Reviewers, Volume 1
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